The Indian Wireless Carrier War, and emerging countries
Thomas Menguy | November 20, 2006If you are a VC or an entrepreunarial kind of guy, do yourself a favor, and read this really great entry about the India Maket.
For sure the growth will be in those “emergent” countries (hum, don’t like this word, India civilization is a lot older than nearly anything else in the world). But more than anywhere else the cellphone price as to be as low as possible, which will for sure restrain the possibility of “content startup”.
It is also great to see the diversity of each of those countries. As an example the text handling for many of those languages is rather complex, and in some, like in Sri Lanka, there is NO support for the native language… and here companies like Microimage may simply be the only choice .
Diversities about distribution channels are even bigger…and the right model has to be found for each culture.